COSTA MED E.E.I.G. in the implementation of the homonymous territorial marketing program COSTAMED, after having carried out in the last few years a raising of awareness among various Partners at international level, has designed a special TERRITORIAL DEVELOPMENT PLAN (hereinafter P.S.T.) with GLOCAL approach (Global to better face the new course of Globalization and Local to see in the Mediterranean a “territory” where to experiment an innovative virtuous socio-economic model of eco-sustainable type, which at the same time is able to enhance the millenary value of culture and traditions).
For the implementation of the COSTAMED P.S.T. we will involve of LIBRA People Company which will play the role of Head of the Partnership for the coordination of the Partners in the “Profit” area and the ROBIN MIND School of Ethics and Economics as Head of the above mentioned Partnership for the coordination of the Partners in the “No Profit” area.
Here the summary presentation of the P.S.T. guidelines and the 3 videos dedicated to the specific Areas of Interest.
Among the main goals of the COSTAMED program:
Realize the interventions and facilities for the promotion of the new COSTAMED tourist destination with an integrated territorial tourism marketing approach, through the creation of a Public Private Partnership.
Among these structural interventions, especially after this pandemic phase, experienced at a global level, there is the need to affirm a new model of safe, welcoming and high value-added accommodation for the experiential contribution, as well as the need to affirm a new “life style” through the creation of LIBRA Eco Smart Resort, structures that can combine a fair balance between the residential and receptive concept, oriented to qualify the tourist offer Existing, both from a structural, infrastructural point of view and, above all, human.
It is also inherent in the P.S.T. the improvement of the quality of user service by integrating the agri-food, artistic and socio-cultural aspects, and ultimately the eco-sustainable infrastructure (according to the rules of international quality standard for management processes and LEED protocol issued by the US Green Building Council for structural and infrastructural ones).
- Establish a permanent Think Tank in the Mediterranrean area with the mission of defining new Public Governance rules for the interested territories and creating “best practices” for the formation of a new and more competent management class. By promoting the dissemination of high-level training, the ROBIN Prize is recognized to the best public manager who will transparently manage the tangible, intangible and human resources that are assigned to him.
- Creating an operational platform for the transparent management of humanitarian projects aimed at identify new strategies in support of migrants and refugees crossing the Mediterranean,, bringing new planning to address root causes of migration flows, and at the same time create new managers and operators that will follow on-site development. The same platform combines refugee issues with the security of immigration countries and aims at bringing people back to their territories with an innovative approach.